Cult Building and Copywriting
The term “cult” has become such a loaded word lately.
People who aren’t members of certain groups call the groups a cult, and the members of those groups resent and deny it.
Yet, are all cults bad?
Maybe some are, maybe some aren’t.
But on today’s show, Nathan Fraser is going to talk about a special kind of cult that, in his view, is not only GOOD — but actually necessary to the su...